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What's good in the hood, folks? I'll tell you what. Today my guest is Yassir Amechghale — Founder of the GameGuru project.
Chris: Please begin by giving us a brief Introduction of yourself and GameGuru. What is it about andd can you tell us about the inspiration that got it started?
Yassir: My name is Yassir, I am 27 years old Food engineer, digital marketer and founder of GameGuru. After graduating as a food engineer (2018) and getting my marketing diploma in France (2019), I launched Marketing Guru, a Digital Marketing Startup specialized in emailing (2020). Since that day, we have achieved a three million Euros Gross revenue in just two years.
But before that, and since as long as I can remember, I was always a gamer. My friends and I used to spend insane hours playing online MMORPG and different console video games. And like every other gamer, at some point, we had to get our hands-on digital gaming products, whether it was in-game credit, subscription or top up cards, from the well-known marketplaces.
That was my first interaction with the digital card sales industry and the beginning of a very long set of frustrations. That didn’t stop me from seeing its potential as it became a side hustle for me for a few years. Unfortunately, when I switched to the seller side and became a vendor in those marketplaces, the problems got to a whole other level. Back when I was still a customer, I was always intrigued why some digital products cost more than their nominal value. For example, you can find 50 euros top up cards selling for 55 or 56 euros. At that time, I didn’t quite understand the reason behind this, but things were much clearer when I was the one selling them. These marketplaces impose enormous fees on their vendors, which negatively affect the final price.
The second issue we faced as customers, which is a massive downside, is the fact that some products sold in these marketplaces are fraudulently obtained. You can google right now “Grey Marketplace Gaming” and you will find many articles about this.
Many developers have called to have their games pirated, since they receive little-to-no revenue from sales made on these marketplaces. People end up with hacked and pirated digital products all the time, since anyone can become a seller on these marketplaces. (Article)
Third issue, and this is something that international users will certainly have dealt with. I was based in Morocco at the time, and since most of these marketplaces are using centralized payment methods. The concern of fraud and payment reversals is high. So, they implement complex algorithms with overly sensitive detection parameters that block legitimate purchases on suspicions of fraud. So, a lot of my orders will get refunded just because of my IP address. This is why, they all have a payout freeze of 14 days before sellers can withdraw their funds.
The list goes on, I have detailed all of these in the “Current limitations” chapter of our Whitepaper, feel free to check it for more details.
That being said, around six months ago, all the frustration endured pushed the idea of GameGuru to grew on me. I had enough experience and insights from all the years that I spent in the industry. The Crypto Marketplace development began on August and contract was deployed on October. Since then, we have been working none stop to bring this project to life. We’re proud to announce that we have achieved every milestone that was initially set in our roadmap.
Our marketplace is now live and we’re improving it day by day thanks to the community feedback.
Chris: Got it! What’s GameGuru value proposition?
Yassir: The GameGuru project revolves around two main components: The Crypto Marketplace and the Token $GGT.
GameGuru Crypto Marketplace enlist thousands of digital gaming products and eGift cards sourced only from top vetted European wholesale suppliers. Through API integration with the suppliers, all products are instantly delivered.
Procurement is a vital aspect of the project. That being said, we have already secured some of the biggest wholesale suppliers in Europe and integrated their API into our marketplace. We will continue growing our vetted network of suppliers with an end goal of reaching directly the video game editors and the brands behind the eGift cards.
Furthermore, GameGuru relies on its GGT token (BEP-20) to provide a faster, safer and cheaper way to purchase your favorite digital goods, avoiding payment gateway fees and the risk of payment reversals. The results are prices 15-25% cheaper than what's offered in the current marketplaces.
Token holders will also receive a portion of the profit made by the marketplace through farming and staking. The remaining part will be used to finance the continuous development of the project.
Our mission statement is:
- Cheaper digital gaming products and eGift cards.
- Risk-free products sourced from vetted European wholesale suppliers.
- Instant product delivery guaranteed through crypto transactions’ irreversibility and API integration with the suppliers.
- Rewarding our token holders monthly with a portion of the profits generated by the crypto marketplace through farming/staking.
Chris: Please reveal/elaborate on your Tokenomics
Yassir: GameGuru token (GGT) is the native digital currency of the GameGuru marketplace. It is based on Binance Smart Chain’s BEP-20 token standard. There is currently a fixed total supply of 94M Token as 6M has already been burned.
The contract is audited by Certik, one of the top security firms in the industry. You can find the audit and all the details in our Whitepaper: https://whitepaper.gameguru.gg
Our token allocation is the following:
- Public Sale: 60% of the total supply
- Reserve (Legal, Marketing, Marketplace Dev, and operations): 18% of total supply, vesting 12 months
- Team and advisors: 5% of total supply, vesting 24 months
- LP Liquidity: 4% of the total supply
- Exchange Liquidity: 13% of the total supply
Our team tokens and Reserve token are vested for a period of time to assure our investors (two years and one year respectively).
Chris: Who are you existing and potential partners?
Yassir: Thank you for this important question as this is a crucial aspect of our project.
We constantly try to keep our community informed of our partnerships, so I urge anyone interested to follow our Twitter account for any updates.
Currently, we’re pleased to announce that we have are listed in two major DEXs and one CEX, PancakeSwap, BabydogeSwap and P2B. We’re proud to be one of the most traded BEP20 tokens in BabyDogeSwap and our farm is currently the number one KYCd farm on the platform.
Furthermore, we have already secured some of the biggest wholesale suppliers in Europe and integrated their API into our marketplace.
We are also in the final stages with Seier Capital regarding a grant to cover the integration cost of our project into their Concordium Blockchain, the only blockchain with identification built into their protocol and designed to meet regulatory requirements (KYC & AML).
Seier Capital also invest heavily in blockchain projects and may invest later into the project after the grant process. That would certainly have a huge positive impact on the project. The insights and the network offered by such investment groups are far more valuable than the financial aspect.
Regarding our marketing, we are currently working with one of the top marketing agencies in the crypto ecosystem, Tokensuite. They helped over 300 blockchain projects and with hundreds of partners and influencers on their network. We’re also promoting our project regularly in most of the well-known tier 1 channels like VenomCalls, Bsclowtax, Bscnews, Bscdaily and the list is long.
Chris: What's the next big step according to your roadmap?
Yassir: As I said before, the idea phase started about six months ago. We started working on the Crypto Marketplace in August, and we launched it by the end of November.
We had our first CEX listing by the 15 of November. Thereafter, we had our listings in Coinmarketcap, Coingeko and TrustWallet. We launched soon after our farm on BabyDogeSwap to incentivize the token holders and provide the necessary liquidity to the market. Security is an important aspect for our project, so we’ve completed our Certik audit around that time too.
Right now, we are focusing on improving the marketplace thanks to the community feedback. We’re also adding new features and fixing any technical glitches. We’re also pushing our marketing efforts to the next level to attract new customers.
Starting March, we will launch our staking pools too. Then, by April, we will have Stage 2 of the CEX listings, with tier 1 crypto exchange listings such as Gate.io, Bitmart or Phemex.
Finally, by the end of 2023, we believe we can grow enough traction to attract a user base of at least 200k users.
Chris: Thank you! Any last word?
Yassir: Christmas is coming! Don’t forget to take a break from your hectic life and find the perfect digital gift for yourself or others. Explore the vast selection of eGift cards and digital gaming products available in our marketplace.
As for anyone looking to know more the project, feel free to visit our official website and follow us on our socials.
Website: https://gameguru.gg
Marketplace : https://shop.gameguru.gg
Twitter: https://twitter.com/GameGuruToken
Telegram: https://t.me/GameGuruToken
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