7 Best Crypto Ad Networks to Use

Running ads is a strategic move for every business, especially those in the blockchain industry. This sector is crowded with rapidly evolving trends and a diverse audience demographic. Hence, they need targeted ads to reach highly relevant audiences and cut through the noise. However, traditional ad networks no longer suffice to reach a niche market. Apart from the strict policies on crypto advertising, most of these networks cannot accommodate the innovative nature of blockchain-based projects. This highlights the need for these brands to identify the best crypto ad networks to reach their target group. By recognising these key players, they can boost their returns on investment (ROI) and scale profits through high-converting specialised traffic. 

In this article, we’ll explore our top 7 crypto advertising agencies and their unique selling proposition to help advertisers make thoughtful choices.

What is a Crypto Ad Network?

Crypto Ad Networks are platforms that offer custom-built tools to help blockchain-based projects achieve efficient crypto-native marketing. They contribute to brand awareness, drive user acquisition, and strengthen brand recognition for these projects. Crypto advertisers and publishers can also reach a wider, specific audience and monetise their traffic, thereby reducing expenses while boosting earnings. Unlike traditional ad networks, they have zero limits on crypto-related ads and encourage crypto payment flexibility for campaigns.

Why Should I Use a Crypto Ad Network as an Advertiser?

Apart from their role as intermediaries, these platforms have a specialised and exclusive focus on the cryptocurrency and blockchain industry. This allows them to provide various targeting options and streamlined ad transactions. Advertisers can also drive better return on investment (ROI) by reaching high-intent users. 

In addition, these platforms simplify the transaction process by offering crypto payment options. Promoters can easily avoid back-breaking fees and complex payment systems associated with traditional ad networks. 

Top 7 Crypto Advertising Networks Worth Exploring

Bitmedia

Bitmedia is a London-based one-stop crypto marketing platform with a wide user base of over 200,000. The network delivers a range of blockchain advertising features, reaching over 1.5 billion monthly impressions. Through its partnership with over 5000 active crypto publishers and advertisers, Bitmedia has made its mark as one of the best crypto ad networks.

Key Features

• API for synchronised integration with other platforms such as content management systems, marketing automation tools, etc.
• OpenRTB 2.5 for instant bid processing and automated media buying
• Multiple targeting options, including retargeting, device targeting, geo-targeting, daytime targeting, ad rerun, and frequency capping. 
• Numerous ad formats for Bitcoin Ad campaigns.

Ad Formats: HTML5, text, responsive, and image ads. Additional ad formats include Cost-Per-Mille (CPM) and Cost-Per-Click (CPC) campaigns, pop-under, banner, and native ads.

Pricing and Budget: Minimum deposit for payment with a card is $100, equivalent to the minimum deposit in cryptocurrency. The lowest bid for  CPC and CPM campaigns starts at $0.25 and $0.30, respectively.

Supported Payment Methods: Bitcoin, Ethereum, USDT and USDC, Binance Coin, and Tron.

Year Launched: 2014

Site: https://bitmedia.io/

DOT Ads

DOT Ads is a niche London-based network that prioritises crypto and web3 advertising. The platform pushes past Google and Facebook Ad limitations to serve over 175 million interested readers. Distinguished by its track record of creating more than 12,000 campaigns and 1000 accounts, the agency remains a top ad network for crypto projects.

Key Features

• Multilingual support in English, French, and Spanish.
• A shopping center to filter products and prices.
• Commission value is between 5% and 10%.
• $100 referral program
• Interest-based targeting for readers of crypto media

Ad Formats: Sponsored articles, press releases, custom ads, banner ads, newsletters, and social media posts.

Pricing and Budget: Between $0 and $35,000. 

Supported Payment Methods: Credit or Debit card, Payoneer, PayPal, and bank transfer via USD and USDC (ERC20)

Year Launched: 2018

Site: https://dotaudiences.com/

Coinzilla

Coinzilla is a traffic-centric crypto ad network that has delivered over 50,000 campaigns for more than 15,000 advertisers. It has secured partnerships with platforms like DexScreener, Coingape, and Coincodex, making it one of the 7 best crypto ad networks.

Key Features

• Precision targeting to reach gambling, exchanges, and esports audiences.
• Escrow services to secure transactions.
• Account manager support in setting up campaigns.
• Know your business (KYB) solutions, identity verification, and content security to strengthen trust.

Ad Formats: HTML5 banners, Pop-Under, Classic banners, Header banners, Native ads, and Sticky banners. 

Pricing and Budget: Minimum daily budget of  EUR 50 per campaign

Supported Payment Methods: Bank transfer and BTC, ETH, DOGE, ADA, XLM, TRX, USDT, etc, via CoinGate system. 

Year Launched: 2016

Site: https://coinzilla.com/

RichAds

RichAds is a self-service crypto marketing agency that offers a full range of advertising services and formats to a global audience. It provides high-converting visitors and performance-driven ad solutions to 220 countries. 

Key Features

• Exclusive performance mode to automate the identification, selection, and integration of effective traffic sources.
• Multi-format feature to duplicate campaigns.
• An Optimiser to enhance campaign performance. 
• Target CPA feature for automatic optimisation.
• Over 10 targeting options and bid customisation.

Ad Formats: Telegram Ads, Pop Ads, Native Ads, In-Page Ads, Push Ads, Calendar Ads, Direct-click Ads, and Search monetisation.

Pricing and Budget: Minimum deposit is $150, and a 5% discount on a first deposit exceeding $3000.

Supported Payment Methods: Payoneer, bank card, Capitalist, or wire transfer.

Year Launched: 2018

Site: https://richads.com/

PropellerAds

PropellerAds is a leading cryptocurrency advertising agency with a global audience of over 1 billion. Advertisers can explore omnichannel ad solutions, leveraging the traffic volume of over 12 billion impressions daily.

Key Features

• Multi-format and customizable campaign with conditional automation.
• Real-time bidding (RTB), XML, and API integration for cost-efficient advertising.
• Anti-fraud algorithm for credibility and transparency.
• SmartCPM bidding to secure the lowest CPMs.

Ad Formats: Pop-unders, Push ads, In-page Push Ads, Interstitial Ads, Telegram mini-apps, and Survey Exit Ads.

Pricing and Budget: Minimum payment for CPC and CPM is $0.001 and $0.01, respectively. Minimum deposit for all payment methods is $100, and $1000 for wire transfer.

Supported Payment Methods: Wire transfer, debit and credit cards, PayPal, Skril, UnionPay, etc.

Year Launched: 2011

Site: https://propellerads.com/

A-ADS

A-ADS is an advertising network with high traffic sources for various niches. Through its collaboration with top crypto sites, web3 projects can reach their target market in over 20 countries. 

Key Features

• Multiple banner format with direct sales integration.
• Affiliate program with a CPA and revenue-sharing model.
• Multilingual Ad marketplace supporting over 20 languages.
• Referral program offering 10% of the referred advertiser’s spending.

Ad Formats: Banner and native ads, Articles and Press releases, video ads, and social media posts. 

Pricing and Budget: Between $30 and $21,000 for different formats and publications.

Supported Payment Methods: Bank cards, BTC, and 20 other major cryptocurrencies via Lightning.

Year Launched: 2011

Site: https://aads.com/

Cointraffic

Cointraffic is an Estonia-based advertising platform reaching over one billion impressions monthly. With a focus on the cryptocurrency industry, it offers an array of services, giving access to more than 2000 websites. The platform’s proven track record reinforces its position as one of the best crypto ad networks. 

Key Features

• Marketplace to browse and choose leading crypto publisher sites and their available offers.
• Professional assistance, including an expert copywriter, a creative designer, and a personal account manager.
• Translation of press releases in up to 10 languages.
• Optimisation, advanced analytics, and retargeting for Bitcoin ad campaigns.

Ad Formats: Pop-Unders, Banner Ads, Press Releases, Custom Ad Placements, and Native Ads.

Pricing and Budget: Minimum daily budget of 20 EUR per banner campaign, 50 EUR for other services, and 1500 EUR for a press release distribution campaign.

Supported Payment Methods: Credit cards, bank wire, and cryptocurrency via the CoinGate system.

Year Launched: 2014

Site: https://cointraffic.com/advertising-cryptocurrency

FAQs

Are Crypto Ad Networks Legal to Use in the UK?

The legitimacy of crypto ad networks' operation in the UK hinges on compliance with the Financial Conduct Authority (FCA). This regulatory body ensures that crypto advertising platforms with audiences in the UK are authorised. It also prohibits the distribution of misleading, offensive, and socially irresponsible ads. Crypto ad networks are not considered illegal when they operate within the framework of the FCA.

What is the Difference Between a Crypto Ad Network and Google AdSense?

There are several key differences between a Crypto Ad Network and Google AdSense. These differences include target audience, content policy, publisher type, advertiser approval, etc. While a Crypto advertising platform focuses on a blockchain-related audience, Google AdSense prioritises a broad audience across various niches. 

Additionally, the former works mostly with crypto news sites and faces high scrutiny from regulators. Meanwhile, the latter partners with diverse websites and requires strict adherence to Google’s ad policies. 

Which is the best Bitcoin Ad Network in the UK?

Bitmedia stands out as the most suitable Bitcoin advertising network in the UK, considering its broader network, advanced targeting, and Bitcoin-focused offerings. Being featured as one of the best UK startups and an Internet Advertising Bureau UK member also boosts the platform’s credentials. This demonstrates the network’s professionalism, adherence to industry best practices, and strong local relevance.

Conclusion

Beyond crypto-friendly payments and advanced targeting, these ad networks offer a powerful alternative to conventional platforms. Advertisers can access industry-specific exposure that traditional networks simply can’t match. Each platform shared brings a unique value proposition tailored to assist web3 startups and existing projects. By leveraging these networks, marketers are not just placing ads but establishing a strong presence in the crypto space.